Four decisions to start the clock
The build can begin immediately — but your sign-off sets the terms and start date, and three inputs unblock the highest-leverage work. A companion form captures these in two minutes.
$3,600/mo → $2,800/mo over a committed 6-month term. Same build speed — spread to ease the start. Scope now spans clarity session → program interface → dashboard → voice → accounts → case studies.
Funnel/ads is the secondary track. Andrew is ramping on Meta. Cleanest split: Andrew buys media, I build the orchestration + the on-site experience.
You already use a webinar before clarity sessions. If the current one is usable, we reuse it as the funnel entry point.
Testimonials / featured case studies are 3–5× more effective than a lead magnet — the real top-of-funnel. Nominate 3–5 client stories and we also capture new ones organically.
From a standalone clarity bot to an end-to-end experience
We're restoring and enhancing the existing live agent — not starting over — into the full on-site journey: the entry point, the clarity session itself, and the program at large, in one modern, personalized, agentic interface.
Primary focus
Clarity engine · program interface + dashboard · voice · accounts + session memory · case studies.
Secondary as needed
Funnel orchestration — GoHighLevel + Meta Ads; copy Blake's ad-driven on-demand-webinar funnel. Gated on Andrew's stack.
Later deferred
Visual features + community elements; the full Phase-2 coaching agent / facilitator tools.
Six things in the MVP, evolved from what's already live
Each builds on the agent already running on Railway. Voice, accounts, and session memory are the net-new requirements from our last conversation.
Clarity-session engine
Restore + enhance the 3-module Socratic flow (5:1 question-to-principle, no generic validation language).
Program interface + dashboard
The post-clarity journey surface — modules · chat · artifacts.
Voice interface new
Phase 1 = text chat with voice; voice as an additive layer, not voice-only.
Accounts + session memory new
User management + persistence — each session builds on the last; feeds personalized email.
Case-study capture
Wire testimonial / featured-story capture into clarity + program outcomes.
Build hygiene
Confirm content ingestion matches the sales scope; finish removing generic AI language.
Testable in weeks, first clients by day 60
Front-loaded build across a 6-month term: ~2 months to MVP, then iteration to the maximum product, then continued refinement.
$2,800/mo
Down from $3,600/mo · committed 6-month term · provisional.
Day 45
MVP testable by your team (after week 3–5 internal checks).
Day 60
First real clients in the system.
Your "go" starts the chain
Sign-off starts the term and frees the case-study clients; the MVP validates the experience, which unlocks the secondary funnel and the later phases.
- Your sign-off received → term start + billing
- Day-45 MVP testable → team testing
- Day-60 first clients → visual / community phase unlocks
- Case studies captured → secondary funnel content ready